– Staff training for internationalization
– Staffing for internationalization and job descriptions
After both your institution’s spirit and academic contents are defined, it is time to share outputs with staff, faculty and students. Any national or international image of the school, either for marketing and promotion matters or for different professional achievements, must be shared and felt by all in your institution. This cannot be, in any way, a cosmetic change or a partial knowledge to be ignored by any part of the institution.
We will design comprehensive experiences adapted to different audiences within the school, in order to “spread the word” and create
a uniform collective adoption of your spirit and future goals.
This phase is indispensable because it utilizes a newly created ongoing feedback mechanism that will enable further improvement on your image and future marketing and branding activities. All activities here can be also designed as integrated academic activities or professional development ones for faculty and staff.